About Us

MarketAtomy Concept is the study of the generative marketing anatomy of a successful corporate environment. It demonstrates how marketing is the lifeblood of any corporation. The BODY represents the target market; the BRAIN represents the structure of the business driving all other aspects including product or service development, implementation, and delivery. Equally as important is the HEART of the business, which is marketing and branding. Your marketing and branding efforts identify and target who, when, how, and why you are in business in the first place and communicate this to your customers. Finally, the ARTERIES and VEINS, which carry the vital marketing message through the body represent the marketing channels and tools.

As in the human body, the BRAIN can’t operate without the HEART and the HEART can’t operate without the BRAIN. The same goes for Business. The WHY must get its directives from the HOW and the HOW must incorporate the WHY into all of its structures, systems, and methodologies to effectively bring QUALIFIED customers through your door. With this understanding, it easier to incorporate the skills and tools needed to build a highly successful and robust business. Without Customers, there is no business!